Her Name is Red Vintage – Brand Refresh

I partnered with Her Name is Red, a curated vintage business, to build a brand identity that felt as intentional as the collection itself. I developed a cohesive visual system that lived across a variety of touchpoints—from physical details like custom thank you cards and hand-painted sandwich boards to digital assets like an Instagram event schedule and integrated email signatures. This project was an exercise in end-to-end brand building, ensuring that whether a customer saw a post on social or a sign on the sidewalk, the experience felt consistent, elevated, and authentic to the vintage spirit.